WE ARE ALT
Celebrating the unique beauty of every woman is the core of our ethos.
It’s not our swimwear that unites our brand and our community, but the beliefs and values we hold.
Our genders, our bodies and our backgrounds might be different, but self-love, self-empowerment, and self-confidence is our catwalk.
Our journey began in 2018, from the beaches on the Gold Coast, Australia with nothing but ourselves, some of the best swimwear material in the world, and heads full of ambition. Luxurious, bespoke swimwear was our business. ALT catered to the sexy, sophisticated woman who desired stylish pieces she could wear not just for the next 5 minutes, but treasure for years. Mementos. Something to remember the good times. From celebrated beach birthdays and relaxing Mediterranean holidays, to romantic tropical honeymoons and wild super-yacht bachelorettes.
In the years since, our family-owned & run label has created iconic, luxury swimwear coveted by some of the world’s most prominent celebrities, supermodels and influencers - but most importantly our global community of gorgeous customers. Taking style notes direct from international runways & streetwear, our bold and sophisticated collections offer silhouettes to suit every profile.
Today, we create the swimwear that helps every woman look and feel her absolute best.
We look forward to see you wearing yourself proudly in your new ALT piece.